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Why Short Term Rental / AirBnB Photos
Are Priced Differently

By the AWP Media Team


Taking photos of a house for sale is different from capturing the essence of a vacation home. But why should someone invest a bit more in photos for platforms like AirBnB and VRBO? Let’s break it down.

It’s Not Just a Picture, It’s a Story
When you sell a house, the photos are mainly to show what it looks like. Once it's sold, those pictures are usually forgotten. But with Short Term Rental/STR, those pictures aren't just showing a space. They’re telling a story of fun vacations and cool experiences that last for years.

Short Term Rental/AirBnB Photos: A Special Touch
While a house for sale just needs pictures of rooms, a vacation place needs photos that make people think, “I want to be there!” It's more about showing off a fun vacation spot than just a building.

What’s This About Licensing?
Imagine you buy a movie ticket. That ticket is only good for one movie, right? Photos have something similar called "licensing." With “for sale” pictures, you use them for a short time. But with vacation rental photos, you use them for years. Because they last longer, they come with a “longer movie ticket” or license, which can cost a bit more.

In Short…
Pictures for vacation spots have a big job to do for a long time. They're not just selling a space; they're selling memories waiting to happen. This coupled with the special license they come with, make them worth a little extra.